(Sophie Bowman - Forbes Councils Member )


The world can change seemingly overnight, and the business world is no different. The Covid-19 pandemic proved this to us. Many business trends are around for years, bubbling beneath the surface while the innovators get rich, before they are adopted by the masses, and many businesses lose out. For example, many of the business owners who were not aligned with trends that have existed for years, such as e-commerce, sadly crashed and burned when Covid-19 hit. 

In a world that is still unsettled by the ongoing pandemic chaos, it’s time to batten down the hatches, ignore the drama and learn about the business trends for 2022 to get ahead of the game. Here are four trends I think are worth knowing about this year.